Feature-Focused SEO Content Strategies for SaaS Companies

Gain a better understanding of your audience's needs and struggles with a one-on-one content strategy consultation. Then, get a plan to create SEO-optimized content that helps readers solve their problems, ranks above your competitors, and brings your ideal SaaS users to your site and into your sales funnel.

Are you struggling to create content that draws search traffic to your SaaS site?

If your blog addresses your audience's pain points but doesn't target the keywords that they're searching for, your ideal users won't be able to find your content in search results—which means they'll find your competitors' content instead. 

If your articles include the SEO keywords that your ideal users are searching for, but the keywords are awkwardly placed throughout the content and disrupt the flow of the writing, search engines may penalize your site by lowering your ranking in search results—which means readers will be guided to your competitors' content instead.

If your articles include your target keywords naturally but don't fulfill your ideal users' search intent, search engines won't prioritize your content, and readers won't see your articles at the top of search results—which means they'll go looking for information from your top-ranking competitors instead.

Don't create content that your ideal users can't find. Invest in a feature-focused SEO content strategy for your SaaS.

"Nadira is proactive, reliable, and exceeds expectations. She thoroughly researched our industry before even reaching out, offered actionable advice for improving our content strategy, and then delivered. She was great to work with!"

—Una Japundza, Chief Revenue Officer of HeyTaco

A strong content strategy can help you get your content in front of relevant prospects who need your software. My content strategy services determine the best SEO keywords and content types for your brand and content marketing goals so every piece of content you create helps you stand out from the competition, builds trust with your audience, and shows your current and future users that your SaaS is the solution they've been searching for. 

My feature-focused content strategy service combines SEO keyword research, search intent insights, your current search ranking data, and competitive analysis research into a roadmap that will help you increase your rankings and build interest and authority with your ideal users.

• Turn your marketing goals into an SEO action plan
• Understand how your content is currently performing and how your audience is interacting with your site
• Improve your audience's site experience and drive more traffic to your feature landing pages — from your blog and beyond
• Strengthen your internal linking profile to improve your optimization and help users navigate your site more efficiently
• Learn about your competitors' content strategies and uncover opportunities to optimize your content so you can outrank your competition and drive more traffic to your site

Do you need help implementing an SEO content strategy? I'll help you turn content briefs into compelling, feature-focused SEO articles that teach readers how your SaaS can help them reach their goals.